Robert Hirschfield Architects are a visionary boutique London firm who had gained notability in the industry based on merit, but had become aware that their brand wasn’t on the same level to push forward to the next level.
Working with the heritage of the original brand with circular elements, we developed a clean brand with roundel device to stamp the RHA brand onto the top-class work it adorns. Following this, a new website was developed, leading with the impressive visuals and project stories that have defined the studio’s journey to industry players.
The new brand and website have set the course for Robert’s vision for the studio over the next few years as they grow and stake their claim in the industry.
The logo lockup with the icon and the roundel used alone as a trademark stamp for RHA work.
The brand guidelines establish the fundamentals, while full stationery and website design put the new branding into practice.
The website, custom build using WordPress CMS, uses projects to lead the content and to demonstrate the studio’s values in a visual form. An insights section was subsequently added to publish industry-focused content as part of their marketing strategy.