Pepper & Seed is the new luxury travel PR venture for former Brand Communications Director at Belmond, Samantha Straw. A huge name in the industry Samantha wanted to take her experience and knowledge into her own firm, with a vision of being bother nurturing and dynamic for the businesses they represent.
Working with the luxury content and PR aficionados at Mundi & Co, we have developed a brand that embodies this vision. The logo brings the idea of growing nurturing (the seed) and the dynamic spice (the pepper) into a single mark that adorns all branded materials. The website is currently in development and will launch early 2022.
Repton + Mundi & Co
For launch, the branding was applied to a comprehensive slide deck and stationery.
Setting the roadmap for future work, the brand guidelines instruct to ensure consistency but not too strict to stifle creativity.